Networking: How to Build Relationships and Tap the Hidden Job Market

What is networking?

Networking is the process of establishing and building professional relationships over time. Strong networks help you learn from others, stay visible in your field and hear about opportunities early.

Why it matters for job hunting

It is estimated that a significant proportion of jobs in Australia are not advertised through traditional channels. These roles are often filled through networking and word of mouth. This is commonly referred to as the hidden job market. Building and maintaining relationships increases the chance that you will be considered when these opportunities arise.

How to develop your networks

1) Join professional associations

If you feel you do not have professional networks yet, start by joining an industry body or association. Research the main associations in your sector and look for ways to participate, such as online forums, webinars or local events. Examples include:

• Accounting. Institute of Public Accountants
• Administration and office. Australian Institute of Office Professionals
• Aged care. Association of Age Service Professionals (AASP)
• Community services. The Australian Community Industry Alliance
• Customer service. Customer Service Institute of Australia
• Disability. National Disability Practitioners
• Early childhood education. Early Learning Association Australia
• Engineering. Engineers Australia
• Trades and construction. Master Builders Association

Tip. Choose one or two associations that closely match your goals. Attend a beginner-friendly event and introduce yourself to the organiser so they can connect you with people.

2) Explore local opportunities

Networks in your local area are invaluable. Look for careers fairs, industry meetups and workshops hosted by councils, chambers of commerce and community groups. Join special interest clubs such as Toastmasters, environmental groups or hobby clubs. Volunteering with a charity or social cause is another effective way to meet people and demonstrate your commitment.

3) Try online networking

If you prefer digital communication, build relationships online. Use LinkedIn to connect with peers, join relevant Groups and contribute helpful comments on posts. Attend online meetups, webinars and virtual conferences. Keep your interactions professional and avoid controversial topics. Aim to be helpful, curious and consistent.

4) Prepare before face‑to‑face events

When attending a networking function, preparation matters. Do not go in with the sole goal of asking for a job. Instead:

• Prepare a short introduction that explains who you are and what you do
• Arrive with a few thoughtful questions about attendees’ experience and projects
• Be ready to share a concise example of your achievements
• Exchange details if you feel comfortable, then follow up within 48 hours
• Respect people’s time. Make the connection, be memorable, and wrap up politely

Quick‑fire networking checklist

• Have a clear, 20–30 second introduction
• Set a simple weekly goal, such as two new connections or one follow‑up chat
• Offer value first. Share a relevant resource, insight or introduction
• Keep notes on who you meet and what you discussed
• Follow up promptly with a short thank you and a next step

Make it work for you

Networking is not about collecting contacts. It is about building genuine relationships over time. Start small, be consistent and focus on helping others. The opportunities that come from being known, trusted and helpful can be career changing.